Yahoo makes advances in mobile web platform
Yahoo is either playing catch up or consolidating its first mover advantage with the release of its Go 3.0 platform for web services on mobiles. Well before Apple and Google made mobiles the hottest of all tech areas Yahoo had released its suite of mobile specific products. Can Yahoo compete with the iPhone and web services?
A revamp of Yahoo’s GO suite of mobile web services, as well as the opening of its mobile platform to third party widgets, confirms Yahoo definitely does not want to be left behind in the scramble for mobile user time and more particularly the $1.8 billion in advertising expected this year, predicted to grow tenfold over the next five years.
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